Demand By
Design ●
Catalyst Branding is a strategy-led consultancy that transforms strategic misalignment into sustainable demand.
We partner with CEOs to align business, brand, innovation, culture, experience, and marketing into a single, connected system.
Our work begins where most consultancies stop — not with messaging or marketing, but with the strategic clarity that powers everything.
OUR PHILOSOPHYWe believe clarity is the catalyst.
It turns effort into results, vision into action, and teams into systems. That’s why our work starts on the inside — with leadership, culture, and customer truth — and flows outward into every expression of the brand.
Because real growth doesn’t happen when strategies compete. It happens when they connect.
What makes us
different?
Our proprietary Fit Test framework diagnoses the gaps that stall growth. From there, we help leadership teams focus, prioritize, and build the system that fuels demand — by design.
We bring the tools, but we also bring the calm, the logic, and the clarity that makes the work land:
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Not just the messaging. Not just the brand.
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This is CEO-level work, delivered by senior strategists.
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Strategy without bureaucracy, action without guesswork.
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The best feedback we get? “This suddenly feels doable.”
MEET THE FOUNDER
Catalyst was founded by David Martin — a strategist with four decades of experience in branding, corporate identity, and demand generation. Known to many as a “CEO whisperer,” David’s reputation is built on clarity, calm, and an uncanny ability to connect strategy to impact.
THE COMPANY WE KEEP
OUR LOCATIONBased in New York.
Working globally.
We work with leadership teams across the U.S. and around the world — remotely, in-person, or hybrid — depending on what the work needs.
